18 noviembre 2008

My name is Green, Graverson Green!

Como no entendemos el dígaselo con flores, Greenpeace lo cuenta en dibujos animados. Elemental, pero cierto Watson. La estrategia es el mensaje, como el canal y su reproducción. De lo poco realmente estratégico que hay por ahí.



"This has to be one of the best approach Greenpeace has taken to take action against Coal power. A funny James Bond like cartoon video featuring Graverson Green going against Cue Coalfinger a coal super villain trying to irreversibly change the Earths Climate by mass polluting with coal power. But the sad thing is Graverson Green can’t take Coalfinger alone. He needs our help.

In fact, coal lobbyist have been trying to say that we can produce power with Clean Coal. I don’t know where they got that because there is no such thing as Clean Coal. I would even say that clean and coal should never coexist in the same sentence.

The US is literally blowing the tops off of mountains to get at thin seams of coal which has damaged or destroyed about 1200 miles of streams. There are plans on the drawing board to build over 150 new coal plants in the US in the next few years, but 63 of these have already been stopped by environmental groups and people like you.

To learn more about the fight against coal power you can visit coalfinger.com. You will also be able to sign up and make a difference in this quest for a more sustainable future"

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